Proov is a healthcare company that specializes in at-home hormone testing and fertility monitoring kits for women. It was founded by Dr. Amy Beckley, a PhD scientist who created the brand after her personal struggles with fertility and recurrent miscarriage due to hormone imbalance. The company’s mission is to provide women with scientific, accessible tools to identify, monitor, and manage hormone levels related to fertility, perimenopause, and overall wellness, all from the comfort of home.
Proov Products
The core products are diagnostic test kits and a digital hormone tracker. Key items include the Proov Complete Fertility Testing System (to find the fertile window and confirm ovulation), the Proov Empower Hormone Tracker (a digital device for ongoing monitoring), and the Hers and His Advanced Fertility Test for Couples. The brand also offers a Balance Supplement Bundle for reproductive wellness support. A standout claim is that Proov is the only FDA-cleared at-home diagnostic test to confirm successful ovulation, with tests boasting 99% accuracy in lab studies.
Proov Short Review
The website establishes strong credibility through its scientific foundation, being featured in major media and having studies published in peer-reviewed journals. It highlights impactful statistics, having helped over 50,000 couples understand their fertility and contributed to over 5,000 conceptions. The site features a comprehensive FAQ and promotes strong customer support with a 6-month warranty and a money-back guarantee if the product does not work for a user. While the site itself does not host star ratings, this combination of clinical validation, founder story, and customer-centric policies positions Proov as a trusted and empathetic leader in the home hormone testing market.